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Use a clear CTA that informs your audience about the next steps. If you want to try and create more engaging ads, consider using videos to spice it up. PPC trend #18: Prioritizing Google Shopping ads for selling products More people turn to search engines every day to help them find the products they need. As a result, Google has adjusted its search results to deliver more relevant listings, like Google Shopping listings. So, one of the top PPC trends for 2024 is investing in Google Shopping ads. Google Shopping ads appear in search results when users look for specific products.
It expedites the shopping process for users because it enables them to Brazil WhatsApp Number Data shuffle through a carousel of products at the top of search results until they find what they want. Google Shopping ads appearing at the top for a search on water bottles Here are some tips for creating successful Google Shopping ads: : Your product photo is the first thing people see when looking at your Google Shopping Ad. Make sure you follow Google’s Guidelines for the type of photo they want you to use, but also make sure to test different photos to see what works best for your audience.
Make sure the price is right: Your price impacts whether people click on your ads. Make sure that Google grabs the right price for your products, especially if you’re having a sale or marked down an item. Add product attributes that help you sell more: Adding more details to your product listings can help you close the deal. Consider adding features like color, size, shipping information, and more to generate more buzz around your PPC ads. By following this PPC marketing trend, you’ll help your business put your products in front of more interested leads and boost revenue for your company.
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發表於 2024-3-6 13:17:39
