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These Landing Page Best Practices Landing pages are an essential part of turning casual visitors into leads, the better to boost your conversion rates. Make sure yours make waves instead of falling flat by putting these landing page best practices into action. Shannon Hilson Shannon Hilson Rock Content Writer Feb , | min read ✓ Human crafted content Get Knockout Results with These Landing Page Best Practices Need content for your business? Find top writers on WriterAccess! Try for free A landing page is more than just another place to host your content or digital marketing copy.

It’s a website specially designed with a dedicated purpose Canada WhatsApp Number Data in mind — to interest curious visitors in your product and transform them into leads that may later convert into eager paying customers. This is usually done by offering a freebie of some kind (like an ebook or a mini-course) in exchange for basic contact information that can later be used to get in touch with the person and attempt to nurture them through a sales funnel. But naturally, some landing pages are better than others at serving this purpose.



An excellent landing page not only needs to be able to interest a person in a particular brand or service but also convince them to part with their personal information. Crafting yours with current landing page best practices in mind is the key to ultimately getting your conversion rates where they need to be. Keep reading to learn more! Keep landing pages in sync with your advertising goals Don’t overcomplicate your forms Put extra thought into your headline Make sure your page design is user-friendly Write