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What are meta keywords? Meta keywords are mentioned in the Yandex documentation Bing In 2014, Bing declared in a blog post that meta keyword tags were “dead in terms of SEO value.” This was confirmed again in 2020 when Bing's Head of Paid Search tweeted the following: meta tag keywords Tweet by Christi Olsen However, in 2011, Bing suggested that meta keywords could be used as spam signals to help identify low-quality pages. While it's unknown whether meta keywords are still used like this, they're certainly not a Bing ranking factor. Baidu In 2012, a Baidu engineer announced in the webmaster community that.


Meta keywords have long been in the historical garbage pile and we will directly ignore Telegram Number Data them.” However, on a page in April 2020, Baidu said: “Title, description and keywords are important for Baidu to evaluate the value of a page.” So meta keywords can be a ranking factor on this platform. tag meta keywords Baidu is the leading search engine in China Naver Naver is a popular search engine in Korea and has a market share of up to 74.7%. mentioning that Naver uses meta keywords . Therefore, it is possible that it is not used or is used but has a very low weight. 2. Create an internal tag system Many CMSs and website builders allow for easy meta keywords to be added , and so do free WordPress SEO plugins. This way, you can reuse tags for your internal keyword tagging system. This is made simple when you set the tag as your target keyword on each page.



For example: The page's target keyword is "SEO techniques", then the meta keywords tag is presented as follows: <meta name="keywords" content="seo techniques"/> To easily check the keyword targeting you used, you can use the support tool. You can crawl your website with tools like Ahrefs' Site Audit, then use Page Explorer to search for pages that contain keywords in the meta keywords tag . Page Explorer Ahrefs Page Explorer functionality in Ahrefs Site Audit There are 2 reasons you should do this: Helps prevent cannibalization : Cannibalization is the term for multiple websites targeting the same keyword. This can result in search engines not knowing which pages to prioritize and, at worst, demoting all duplicate pages. Avoid overlapping work: An internal keyword tagging system helps prevent SEO teams within the same organization from targeting the same keywords and work from being duplicated between different teams. 3.