Use outbound links to support information

fahimfoysal05

Outbound links, bust some common myths, and share great tips on external linking best practices. But let's start with the basics. Analyze a website’s backlinks with the SEMrush tool: Backlink analysis Try for free → ADS illustration What is an outbound link? Outbound links are links that point from your site to another. They are often used in content to give more context, and lead the reader to another source with other important information on the topic at hand. Some call outbound links "authority links," a term that comes from the fact that writers often  in their articles and point to authoritative sources.

If you're responsible for creating content as part Last Review of your marketing efforts, there's a good chance you're also responsible for the outbound links included in that content. External links vs. internal links Outbound links are not the same as external links, but they fall into this category. The term “external links” may refer to: Backlinks : links from other sites that point to yours. Outbound links: links from your site that point to someone else's. It's easy to get lost, especially since an outgoing link from one site is a backlink for another.



Internal links are simply the links that exist between two pages on the same site. These links help build topic authority, distribute PageRank , and improve rankings and organic visibility. Why should you use outbound links? If you don't yet know how you could use outbound links in your content, you should think about it. Although they're not the first thing most SEO specialists look at when auditing their sites and planning winning strategies, there are several reasons to pay more.